BDF
Awarded
BDF Industries combines performance and innovation to produce technologically advanced machinery. This international group is today a leader in the casting and processing of industrial hollow glass.
GOAL
The complete rebranding of the corporate identity and the new concept ‘The future we see through’ underline the company's drive towards innovation, associating it with the transparency of glass thanks to the play on words based on the expression ‘see through’.
DIGITAL EXPERIENCES
The creation of the brand identity has encompassed all of the company’s activities: from the development of the website’s UI/UX to the design of communication materials.
From the definition of brand guidelines to the creation of an immersive experiential journey designed for the company exhibition stand.
ART DIRECTION & COMMUNICATION
The concepts of innovation and reliability were also emphasized in the developing of digital advertising campaigns, brochures, and promotional materials, as well as shootings and video content productions that retell the story of the company’s vision.
